2019 Lennar Promotional Coin


Every 2 years Lennar International produces a promotional coin for use at events & tradeshows, as well as distribution to broker partners.

The 2019 coin featured a bald eagle design and used a satin finish on a gold coin – specifically because the team knew that gold would be well-received in specific regions.

This post contains photos of the finished coin as well as snapshots of the design process, from concept sketches, to 3d renders produced & sent to the factory.

Finished Coin

2 Coin Photo
Finished Coin – Front
Finished Coin – Back


Initial Sketches

Initial coin sketches 1
Initial coin sketches 2

Early Concepts

Photoshop coin design concepts


3d Renders Sent for Production

Coin Render 1
Coin Render 2
Coin Render 3
Coin Render 4